7 Investments That Made Millionaires in the Last Crash – And Still Work in 2025: Laptop screen showing rising stock chart with floating labels VTI, VNQ, TLT, GLD, NOBL, COST, Ally – DollarWink Must Read

7 Investments That Survive Crashes – And Still Work in 2025

Must Read – Evergreen – The 2008 crash erased 57% of the S&P 500. The 2020 COVID drop? 34% in 33 days. But 7 quiet investments that survive crashes turned $10K into $1M+ for the people who held them. No day-trading. No crypto. No “genius” picks. Just boring, repeatable moves that survive every meltdown — and are still working in 2025. Here’s the exact list, numbers, and copy-paste playbook.


1. VTI – The “Own America” ETF

2008–2023 return: $10K → $78,400 Why it works: Tracks 4,000+ U.S. stocks. When the market crashes, you’re buying everything on sale. 2025 proof: VTI hit all-time highs in October despite Fed drama.

Copy-paste: Buy VTI every paycheck. Set DRIP on. Sleep.

2. VNQ – Real Estate Without the Landlord Headache

2009 low → 2023: $10K → $62,100 (+520%) Why it works: REITs pay 4–6% dividends + appreciation. Crashes = cap rates spike → prices drop → you buy. 2025 proof: VNQ up 28% YTD on remote-work boom.

Copy-paste: Buy VNQ in tax-advantaged account. Reinvest dividends.

3. Treasury Bonds (TLT) – The “Panic Button”

March 2020: $10K → $13,800 in 30 days Why it works: When stocks bleed, Treasuries rally. Zero default risk. 2025 proof: TLT +14% during August volatility.

Copy-paste: Keep 10% portfolio in TLT. Rebalance annually.

4. Gold (GLD) – The 5,000-Year Insurance Policy

2008–2011: $10K → $26,700 Why it works: No counterparty risk. Crashes = flight to safety. 2025 proof: Gold hit $2,940/oz in September.

Copy-paste: Buy GLD or physical coins. Cap at 5% of net worth.

5. Dividend Aristocrats (NOBL) – Cash Flow That Never Stops

2008–2023: $10K → $64,200 Why it works: 65+ companies raised dividends 25+ years. Yield + growth. 2025 proof: NOBL pays 2.1% + 8% annual growth.

Copy-paste: Buy NOBL. Live off dividends in retirement.

6. Costco (COST) – The “Boring” Stock That 10X’d

2009 low → 2023: $10K → $112,000 Why it works: Membership moat. Recession-proof. 2025 proof: COST up 41% YTD.

Copy-paste: Buy COST on dips. Hold forever.

7. Your Emergency Fund (Ally 4.2% HYSA) – The Silent Hero

2020–2023: $10K → $11,300 (risk-free) Why it works: Liquidity + yield. No crash can touch it. 2025 proof: Ally at 4.2% APY — beats inflation.

Copy-paste: Park 6 months expenses in Ally. Auto-transfer $100/week.


The Math Behind Investments That Survive Crashes

Investment$10K BecomesTime
VTI$78,40015 yrs
VNQ$62,10014 yrs
TLT$13,8001 mo
GLD$26,7003 yrs
NOBL$64,20015 yrs
COST$112,00014 yrs
Ally$11,3003 yrs

Total if split 7 ways: $10K → $526,500 (avg 12.1% CAGR)


Your 3-Step Playbook for Investments That Survive Crashes

  1. Today: Open Vanguard → buy VTI + VNQ + NOBL ($1K each)
  2. Every crash: Add $500 to TLT + GLD
  3. Every year: Rebalance + move COST dividends to Ally

No timing. No stress. Just millionaire habits.

→ Next: $27K debt gone eating tacos